2024 Amazon Year-in-Review for Book Publishers
A Free Infographic from Amplify Marketing Services LLC
Click to Download the PDF Version
It happened again! Much like 2023, 2024 was packed with exciting improvements on Amazon that impacted the book publishing industry.
Some of the most interesting updates included:
The first-ever 6-day Book Sale Event
The longest Black Friday / Cyber Monday Sale Event ever (12 days)
AI tools for both the shopper and the advertiser
Every year, Amazon’s user experience and advertising dashboard receive substantial updates, making the online retailer an even more powerful platform for getting the best books in front of the right readers.
Amplify is a leading book marketing agency with unmatched experience and expertise in Amazon advertising and optimization. Each year, we document all of the changes related to books, and, in this year’s free year-in-review infographic, our team documented thirty seven noteworthy updates.
There might be a few things in this list you’re not familiar with yet. To make sure you don’t miss any upcoming improvements in 2025, subscribe to our monthly newsletter and we’ll share them as they happen.
“Disclaimer: Amazon often rolls out its updates in phases before launching them universally.”
Disclaimer: Amazon often rolls out its updates in phases before launching them universally. Therefore, the dates in this infographic might not reflect the period in which your publishing company gained access to a new advertising feature. This multi-phase rollout also affected book detail page optimizations. Some books were part of tests while others weren’t, and some received optimizations before others.
Among this list of thirty seven updates, you’ll find:
New features within the ad platform
Updates to the user experience
Hyperlinks to sources
Amplify has worked with over 30 publishers and has advertised more than 25,000 books. If you’d like to explore a potential partnership with us, please click the link below.
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